RHSPCA Rebranding Project - Adobe Illustrator

For this project, I worked with a team to rebrand a local nonprofit’s visual identity and marketing presence. We conducted a full brand audit and developed a cohesive visual identity system, including logo, colors, typography, and a style guide. I also contributed to creating print and digital marketing collateral, such as social media posts, flyers, and a landing page mockup, and helped design a mini community outreach campaign. Finally, we presented our strategy and deliverables in a client-style pitch. This project strengthened my skills in brand strategy, digital marketing, creative design, campaign planning, and professional presentation while producing a polished, real-world portfolio piece.